WOMAN FOUNDED & OWNED. AMERICAN MADE HIGH END BASICS, DIRECT TO YOU.

At Industry Standard, we believe in four things above all else: good fabrics that last, flattering fits, reasonable prices, and friendly service.

Our small batch denim, super cozy sweatshirts, and organic cotton tees add a timeless base layer to any wardrobe. We also offer custom embroidery and monogramming on all our garments if you want your basics to be a little...less basic.
The skinny on our prices:
As shoppers, we're taught to think: the more expensive, the higher the quality. But it's not necessarily true. It usually just means the higher the costs or profits. We keep our costs down through our partnership with our LA factory and by selling direct to you online. We don't charge any prices that we wouldn't want to pay ourselves.

We're a small, independent business, meaning we don't have investors breathing down our necks to pump out profits, so I guess you could say we do what we want.
A New Denim Line That’s Easy on the Eyes and the Wallet
— VOGUE
Basically, they’re the best pair of black skinnies we’ve ever found.
— REFINERY29
Tips:
What to look for when shopping for jeans?

1. Where it’s made
(LA and Tokyo are the best!)

2. Where the fabric is sourced
(if they don't say, they probably don’t want to tell you.)

3. The % content of cotton
(the higher the better, never go below 85% for good quality.)

And don’t be afraid to get your jeans tailored for an even more perfect fit. One size never fits all.
Sustainability
Manufacturing: Our garments are made in Los Angeles which allows us to oversee production and limit the carbon footprint of shipping goods.

Materials: All our tees and sweatshirts are made from organic cotton.

Packaging: Our mailers are made with a minimum of 50% recycled paper and printed with water based inks.

Denim Recycling: We participate in Cotton’s Blue Jeans Go Green™ denim recycling program to give old Industry Standard jeans a second life. If you have IS jeans that you’d like to trade in, email us and we’ll ship you a prepaid label and give you $20 towards a new pair. The jeans you send back will be repurposed into natural cotton fiber insulation and each year a portion is used in building efforts around the country.

Blue Jeans Go Green™ is a trademark of Cotton Incorporated.
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